Post-Pandemic Reverse Migration — An Emerging Trend?
Reverse migration: this might be bigger than we thought.
My partner recently shared a link with me to an article talking about a young woman wanting to go back to Vietnam to “learn her roots”. Of course, her grandmother was worried about her grand-child not being born in the US and getting an American citizenship (for obvious reasons)
However, the young woman from this article brings up a few interesting points to counter her grandmother’s concern.
And she is not alone in this desire.
Back To Roots
As a child of immigrants myself, I know that even I’ve had a “calling” to give back to my ancestral homelands the older I’ve gotten.
I recently launched a newsletter under my personal brand. And just yesterday, I received a reply from someone sharing how they appreciated me opening up about my cultural heritage, “ancestral wisdoms”, and even spirituality — despite being in the business/tech world.
The more I’ve opened up about this, the more I’ve found. But this may also just be a result of the Baader-Meinhof Phenomenon.
The Baader-Meinhof Phenomenon, otherwise known as the “frequency illusion” or “recency bias”, is a situation where something you recently learned about suddenly seems to appear everywhere.
My hunch is that this reverse-migration has to do with post-pandemic effects — the mass move to remote work, fledgling economies, and rapid interest in “decentralized” technologies (leading to “decentralized” working lives).
In the past, people from lower socio-economic backgrounds had to move to large cities for better opportunities. Now, thanks to technology, an increasing number of people are actually make a living working from wherever they want.
This means more people could tap into global markets without falling prey to the negative impacts of globalization.
I suspect that, in the near future, more and more of the next generation are going to want to:
Learn more about their roots
Work from wherever they want and
Dive deeper into their own identities as physical-to-digital realities start to blur (e.g. XR/AR/VR/Metaverse)
What do you think? Do you see this type of “reverse-migration” happening as well? Subscribe to my newsletter for similar insights.