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  • George Samuels

E05: Interview with Oricha Aliyu of Sporedust Media

In this interview, we sit down with Oricha Aliyu, Director of Chicken Core: The Rise of Kings and Chief Creative Officer at Sporedust.

I had the pleasure of connecting with Sporedust, an animation startup based in Nigeria, after reading an article from Cartoon Brew. A few weeks later, we were Skyping together to talk about Sporedust’s viral hit Chicken Core: The Rise of Kings.

Oricha was able to share with me some stories and insights behind Chicken Core; the makings of an animation studio in a country where power-failures are the norm; and the excitement of being the pioneers of an industry that is virtually non-existent in Nigeria.

As you may know, I am particularly fond of animated indigenous stories. When I read about Sporedust, I instantly saw an overlap in our values and vision. Knowing that I was not alone in my quest to animate the indigenous stories of the world, to hear about this manifesting in a place as remote as Nigeria, was just heart-warming.

Upon reflection, it’s also not a surprise that a Nigerian studio is seeking to make headway. Especially when they are looking to become the next Pixar of Africa, which is a very ambitious but not out of reach for them.

According to Roger Hamilton, creator of the Wealth Dynamics system and a serial entrepreneur, key trends for 2013 include video and mobile, with Africa set to be the country to look out for. From Ethiopian kids hacking tablets to four girls creating a urine-powered generator, it seems like Africa is undergoing a Renaissance or Golden Age of sorts. Increased opportunities have given them much-needed spotlight – one that does not involve starving children – so it’s about time they’re recognized for their brilliance.

Africa is considered to be the “cradle of humanity,” where advanced civilizations, such as the Egyptians, used to thrive and prosper. The Dogon tribe of Mali hold advanced astronomical knowledge that still baffle modern day scientists. South Africa gave birth to one of the most powerful leaders, Shaka Zulu. Africa is just latent with rich history, so it’s really exciting to see what the future has in store for her.


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